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Pintentions
As the COVID-19 pandemic shut people in, Pinterest reached out to support and reassure employees.



Launched at the onset of the COVID-19 pandemic, Pintentions is a message to employees that they are more important than the priorities of a few weeks ago. And sometimes the best way forward is to pause, take a breath, and start again.


shape shifting logo
The Pintentions shape is always shifting and stretching. It represents the spaces we are confined to during the pandemic, be it a house, apartment or a room. This shared experience connects people even when apart.

weekly videos
“Days”

“Take Care”

Brand Launch



slack posts





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